Troika Media Engaged by Leading Esports Provider in Asia, VSPN, to Support the 2021 Honor of Kings Champion Cup Tournament – Yahoo Finance

Troika Media Engaged by Leading Esports Provider in Asia, VSPN, to Support the 2021 Honor of Kings Champion Cup Tournament – Yahoo Finance


Los Angeles, California–(Newsfile Corp. – August 16, 2021) – Troika Media Group, Inc. (NASDAQ: TRKA) (“TMG” or “Company”), a brand consultancy and marketing innovations company that provides integrated branding and marketing solutions for global brands, announced today that VSPN, (“Versus Programming Network”), the leading esports organization in Asia, engaged the Company to provide a new and innovative look to the 6th Honor of Kings esports tournament, the most watched mobile esports league in the world.

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Images of the 6th Honor of Kings Esports tournament

The King Pro League is the official professional league for Honor of Kings (known globally as Arena of Valor). The Honor of Kings Champion Cup is the highest-level international tournament for Honor of Kings. Organized by Tencent and VSPN, the 2021 champion cup is expected to offer the winners the largest prize pool in esports history, a testament to the growing popularity and competitiveness of esports. With the reopening of economies globally and the return of live events, this year’s tournament is being played offline in six cities in China. The Grand finals of the 2021 Honor of Kings Champion Cup will be held on August 28th, at the National Olympics Sports Center in Beijing.